OnlyFans, the creator platform widely known for its adult content, reported record profits for 2023, with the number of creators rising by 29% to over 4 million.
According to a UK regulatory filing by OnlyFans’ parent company, Fenix International, gross payments on the platform increased by 19% for the fiscal year ending November 30, 2023. Payments rose from $5.55 billion in 2022 to $6.63 billion in 2023.
The total payouts to creators on the platform reached $5.32 billion for the last fiscal year, with average earnings per creator at $1,300—a 19% increase from the previous year, as reported by Variety. Additionally, OnlyFans’ net revenue grew by 20%, totaling $1.31 billion. The platform’s user base also expanded by 28%, reaching 305 million registered users, with approximately 66% of revenue coming from the U.S. market.
Leonid Radvinsky, the owner of OnlyFans and founder of the cam site MyFreeCams, received $472 million in dividends during the last fiscal year—a 40% increase from $338 million in 2022.
In its filing, OnlyFans outlined its mission to “empower content creators to own their full potential by building the safest social media platform and providing unparalleled opportunities to our user community.” The company clarified that “the media content on OnlyFans.com can only be shared or accessed by registered users who are over 18 years old and who have successfully completed the Creator or Fan onboarding process.”
OnlyFans CEO Keily Blair commented on the record-breaking revenue, stating that the company has “cemented our place as a leading digital entertainment company and a UK tech success story. We have done this by continuing to provide opportunities for our diverse creator community to monetize their content and grow their global fan base. This is evidenced by the increase in creator numbers, fan numbers, and revenue.”
